Engaging In Co-Creation Experiences: The Role Of Affective Image And Satisfaction

Islam, M. R., Loureiro, S. M. C., Carvalho, I., & Ramires, A. (2024). Engaging in co-creation experiences: the role of affective image and satisfaction. Journal of Hospitality and Tourism Insights. https://doi.org/10.1108/JHTI-10-2023-0672